Mark Townsend Creative logo, M+

MarkplusWanderlust.

MarkplusWanderlust.

Markplus
Wanderlust.

With a break in project work, I set myself a challenge to create a concept for a brand identity in just three days. I started by asking ChatGPT to write a random branding brief, and it presented me with the fictitious company Wanderlust Adventures. The result can be seen below.


With a break in project work, I set myself a challenge to create a concept for a brand identity in just three days. I started by asking ChatGPT to write a random branding brief, and it presented me with the fictitious company Wanderlust Adventures. The result can be seen below.


With a break in project work, I set myself a challenge to create a concept for a brand identity in just three days. I started by asking ChatGPT to write a random branding brief, and it presented me with the fictitious company Wanderlust Adventures. The result can be seen below.


Bespoke and unique experiences

Bespoke and unique experiences

Bespoke and unique experiences

Summary

Wanderlust Adventures is a travel agency specialising in organising unique and unforgettable travel experiences for adventure seekers. The aim was to create a captivating and memorable brand identity for Wanderlust Adventures, along with a visually stunning website design that effectively showcases their services and inspires potential customers to embark on extraordinary journeys.

Approach

The biggest problem with planning this type of holiday can be the amount of variables involved when booking several routes, transport and accommodation. Wanderlust Adventures want to help take the headache out of this process and create unique travel experiences using trusted networks of third party agents and well-travelled staff who will aid the customer in creating tailored plans for their adventure.

I wanted to create a brand based on trust and scope, using traveller stories for content and a strong, authentic design to bring it together.

Summary

Wanderlust Adventures is a travel agency specialising in organising unique and unforgettable travel experiences for adventure seekers. The aim was to create a captivating and memorable brand identity for Wanderlust Adventures, along with a visually stunning website design that effectively showcases their services and inspires potential customers to embark on extraordinary journeys.

Approach

The biggest problem with planning this type of holiday can be the amount of variables involved when booking several routes, transport and accommodation. Wanderlust Adventures want to help take the headache out of this process and create unique travel experiences using trusted networks of third party agents and well-travelled staff who will aid the customer in creating tailored plans for their adventure.

I wanted to create a brand based on trust and scope, using traveller stories for content and a strong, authentic design to bring it together.

Summary

Wanderlust Adventures is a travel agency specialising in organising unique and unforgettable travel experiences for adventure seekers. The aim was to create a captivating and memorable brand identity for Wanderlust Adventures, along with a visually stunning website design that effectively showcases their services and inspires potential customers to embark on extraordinary journeys.

Approach

The biggest problem with planning this type of holiday can be the amount of variables involved when booking several routes, transport and accommodation. Wanderlust Adventures want to help take the headache out of this process and create unique travel experiences using trusted networks of third party agents and well-travelled staff who will aid the customer in creating tailored plans for their adventure.

I wanted to create a brand based on trust and scope, using traveller stories for content and a strong, authentic design to bring it together.

“The brand colour scheme is based on a palette taken from a series of travel photography, evoking the sights of destinations and memorable moments”

“The brand colour scheme is based on a palette taken from a series of travel photography, evoking the sights of destinations and memorable moments”

“The brand colour scheme is based on a palette taken from a series of travel photography, evoking the sights of destinations and memorable moments”

MarkTownsendCreative

I'd be delighted to showcase additional pieces from my portfolio; unfortunately, a significant portion of my professional experience stems from full-time agency positions that prevent me from displaying those projects publicly on this site. Nevertheless, please browse through my recent work and reach out if you need any creative assistance or if you're interested in viewing more samples from my collection.

© 2024 MarkTownsendCreative

MarkTownsendCreative

I'd be delighted to showcase additional pieces from my portfolio; unfortunately, a significant portion of my professional experience stems from full-time agency positions that prevent me from displaying those projects publicly on this site. Nevertheless, please browse through my recent work and reach out if you need any creative assistance or if you're interested in viewing more samples from my collection.

© 2024 MarkTownsendCreative

MarkTownsendCreative

I'd be delighted to showcase additional pieces from my portfolio; unfortunately, a significant portion of my professional experience stems from full-time agency positions that prevent me from displaying those projects publicly on this site. Nevertheless, please browse through my recent work and reach out if you need any creative assistance or if you're interested in viewing more samples from my collection.

© 2024 MarkTownsendCreative